Sweet Maria's New Classic Espresso

Once there was "Classic Italian," our espresso blend to set the benchmark for traditional European-style espresso. It was a blend based on quality Brazil coffees, with a touch of aromatic Central American coffee to add a grace note to the cup, and it had a small percentage of premium robusta in it for crema, mouthfeel, and to add traditional flavors found on the continent. But times change and tastes change. Espresso culture is much less Euro-centric, and for good reason. While Italy gave us espresso, the general quality of your average espresso there can be quite poor. Don't even talk about coffee in France. The big brands in Europe are largely run by multi-nationals who keep a close watch on price, and gleefully buy lower quality green coffee if they can save .01 Euro. The privates follow suit, in order to compete. Of course, there are many exceptions, but the darker roast styles, well into 2nd crack, to cover up the use of low quality green coffee ... well, that is NOT something to emulate. For Sweet Maria's, espresso has never been our "dumping ground" for coffees we can't sell, old lots, or ones with mild defect. It's been a program where we have dedicated time, focus in cupping, and roast testing. With this in mind, we want to start over again, and offer New Classic, a somewhat silly name, an oxymoron, and overused ... but it says what I want it to say: Here is the new benchmark espresso with sweet-bittersweet balance, body, crema, and finesse, the core definition of the espresso beverage, and defines it in the established West Coast espresso style (clean, bright notes) without the burden of European espresso conventions. In other words, no robusta! Oh, and No obsessive interest in crema! (You can produce buckets of crema in espresso and still have a very mediocre-tasting cup. What ... do you make espresso just to look at the beautiful crema? No dummy, you make it to drink it!). New Classic generally involves Brazil as one of the base ingredients, with washed Centrals and South American coffees bolstering sweetness, and of course, chocolate roast tone. Blend ingredients will change with what's in season, but we always shoot for flavor continuity.